Andrés Andrade
AAWork
5 — 10

MAD Game Changers

32 of the ad industry’s biggest ideas. Made educational. These are the industry’s 32 biggest ideas of all time condensed into a convenient, educational package that every student can learn from, get inspired by and actually play. M.AD grad industry leaders gave us timeless ideas they hold close to their hearts, current M.AD students voted on the selection. And, voila! M.AD Game Changers was born.

Agency
Innocean Berlin
Client
Miami Ad School
Role
Associate Creative Director

Credits

Casefilm

Website

My role was to conceptualize, design and implement together with the  developer the project website, where all the cards projects, stats and project information could be found.

UI Elements, Interactivity & Layouts

Users were able to filter projects by their respective categories, year, number of likes and shares. They also were able to filter the students by their academic major, country of origin or place of enrollment.  

Sections

The website was divided in five sections: Header, Project Cards, Joker, How to Play, Graduates Section and Students Cards.

The graduates section, presents successful alumni together with their answers to a short questionnaire.